ROWS DESIGN INTELLIGENCE
introducing design signals and market insights
SS27
A preview exploring three emerging design signals shaping the future of home furnishings.
More than trends- these signals reveal what’s next in consumer expectations driving what’s next.
PREVIEW EDITION
INSIDE THIS EDITION
01 |
CRAFTSMANSHIP REVEALED
construction becomes decoration
02 |
LIQUID MODERNISM
soft forms replace rigid geometry
03 |
PERCEPTION SHIFT
depth & dimension create immersive experiences
LOOKING FOR A BRAND-SPECIFIC PERSPECTIVE?
ROWS Design partners with brands, manufacturers and retailers to develop custom design intelligence, collection strategy and product direction.
Grounded in insight, shaped by experience and built for what’s next.
future editions of ROWS Design Intelligence will explore color direction, material forecast, retail observations and commercial opportunities shaping the home industry.
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